Intellectual Property Law
Protection for the Brands That Drive Your Business
At Friedlander Misler, we help businesses across industries protect one of their most valuable assets: their brand. Led by principal Rebecca Monzi, who brings proven experience advising clients on trademark strategy and risk management, our Intellectual Property practice provides strategic trademark, service mark and trade name counsel tailored to your business goals, whether you are a real estate developer, a retailer, a publisher, or anything in between.
From startups building a brand from scratch to established companies expanding into new markets, we provide practical, business-focused guidance designed to protect what you have built and support what comes next.
Who We Work With
Our practice has deep roots in the real estate industry. We work with developers, property management companies, and real estate brokers who need to protect the names behind their projects, portfolios, and platforms. Real estate branding presents unique challenges, from development and project names to management brands and amenity offerings, and we bring focused experience navigating all of it.
Beyond real estate, our clients include cosmetics brands, publishers, retailers, and businesses across a wide range of sectors. What they share is an understanding that their name has real value and a need for a trusted advisor who can help protect it.
If your brand matters to your business, we can help you protect it.
Services
Clearance & Registration
Before you invest in signage, marketing materials, or digital campaigns, we conduct comprehensive searches and clearance analyses to help ensure your proposed name is available for use and registration – whether that be on a local, national or international level.
We prepare and prosecute trademark and service mark applications at the federal and state levels, and coordinate with our international counterparts for foreign registrations, including marks for:
- Company and business names
- Product and service brands
- Development and project names
- Property management brands
- Branded amenities, platforms, and services
- Logos and design marks
Trade Name Protection & Risk Management
We advise clients on the selection and protection of trade names across a wide range of commercial contexts. Our team helps mitigate risk by identifying potential conflicts early, addressing objections from the U.S. Patent and Trademark Office, and structuring brand strategies that support growth, whether locally, nationally, or across multiple business lines.
For clients managing multiple brands or product lines, we develop scalable IP strategies that protect both individual marks and broader brand identities.
Enforcement & Brand Protection
A registered mark is only as strong as its enforcement. We help clients monitor the marketplace for infringement, address unauthorized use, and respond to cease-and-desist matters when necessary.
We also advise on digital brand protection, including domain name disputes and protection against cybersquatting and confusingly similar online use.
Strategic Brand Planning for Growth
Whether you are launching a new business, rebranding an existing one, or expanding into new markets, we integrate intellectual property strategy into your broader business plan. A well-protected brand enhances marketability, strengthens investor and customer confidence, and supports long-term value creation.
Discover how Friedlander Misler can help protect your business. Contact Rebecca Monzi at rmonzi@fmlaw.com to discuss how we can serve your needs.
